exhibition
Auto Guangzhou 2022
Marques from around the world converged in China to start the new year sensationally at the Auto Guangzhou, set to run from 30 December 2022 to 8 January 2023. Building on Pico’s success at previous editions, the latest show saw the team activating an elite line-up of brands, including ARCFOX, Audi, Beijing Hyundai, BYD, Cadillac, Jaguar, Land Rover, Lexus, Li Auto, Maserati, ORA, Rising Auto, smart, Xiaopeng Motors and ZEEKR.
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activation
The new Audi Q5 launch and driving event
In August 2022, downtown Taipei was transformed into an off-road paradise for the launch of the new Audi Q5 range of premium SUVs. Invited guests were treated to the unforgettable sensation of putting models such as the Q5 40 TFSI quattro, Q5 Sportback 40 TFSI quattro and their respective ‘Launch Editions’ through their paces. The off-road course included a variety of driving conditions, including slopes, puddles, steep inclines and declines and challenging bumpy roads.
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activation
GAC Toyota bZ Experience Centre
Connecting prospective customers with GAC Toyota’s range of bZ new energy vehicles is the task of the two new GAC Toyota bZ Experience Centres in Guangzhou. Taking ‘meet’ as their basic concept, the Centres evolved a futuristic technological look across their multiple experience zones, all designed to entertain, engage and demonstrate brand values and technological novelty. Pico was appointed to provide creative planning and spatial and decorative design to activate both Centres.
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exhibition
Dongfeng Nissan Exhibition Tour
Kicking off in June 2022, the Dongfeng Nissan Exhibition Tour will showcase the brand’s full range of models at 70 exhibitions in 19 cities across China, including Foshan, Haikou, Luoyang, Nanchang, Nanning, Sanya and Xian. To ensure an engaging experience at each exhibition, the carmarker appointed Pico to deliver a comprehensive package of design, build and operation services.
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digital
SAIC MG League of Legends Mobile Master Tournament
Chinese carmaker SAIC MG joined forces with Pico E-Sports Master Challenger (PEMC) to create the SAIC MG League of Legends Mobile Master Tournament. Held in May 2022, it boasted over 200 teams battling it out in 13 cities across China. Echoing the brand’s ‘always YOUNG’ slogan, it showcased SAIC MG’s product range and brand story in the context of e-sports, making it especially engaging to younger generations.
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exhibition
The 43rd Bangkok International Motor Show
More than 37 leading car and motorcycle brands were on the scene at the 43rd Bangkok International Motor Show. Held from 23 March to 3 April 2022, the event’s ‘Keep moving forward together’ theme hinted at the shared drive to learn and improve our world – and surprise the world with new innovations. Pico was entrusted to provide design, construction, as well as project management services for 3 organizer’s standard booths on the occasion.
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activation
Pan America Adventure Camp
In September 2021, Bangkok trembled as American motorcycle-maker Harley-Davidson unveiled the latest addition to its Pan America range at the ‘Pan America Adventure Camp’ launch event. The 70 invited participants included dealers, media and customers, all of whom were treated to a memorable programme of Enduro-style ride skills training and test ride workshops that encouraged them to push the bikes to their maximum. Pico was entrusted to provide event management and operation services, ensuring that the experience went smoothly in the best possible conditions.
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activation
Voyah Dreamer launch
The world’s first luxury electric MPV was unveiled in May at ‘Voyah Dreamer’s launch’. Running for two days, the event gave guests ample opportunity to test ride and drive the vehicle, experience its many unique functions, and hear Voyah’s own experts explain its advanced concept and technologies.
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activation
ARCFOX Action 2.0 – Immersive Test Drive Experience Camp
ARCFOX Action 2.0 – Immersive Test Drive Experience Camp, a gamified motoring sci-fi spectacular, is set to take off in 15 cities across China, blowing the minds of tech fans and car enthusiasts alike. Organized by Chinese electric vehicle marque ARCFOX, the event’s ultimate purpose is to showcase the brand and its product range with an array of immersive, interactive games and challenges that fuse technology with driving.
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activation
Mercedes-Benz EQS Launch at Peak Galleria
The words ‘This is for you, Hong Kong’ beckoned guests to the launch of the new Mercedes-Benz EQS at the Peak Galleria in November 2021. Pico was entrusted to provide a wide range of expertise for the event, including design and build, event management, show planning and production, and talent and manpower management services.
Find out moreawards
- Encouragement Award
Platinum PRO Awards: #TeamStateFarm Football Find
#TeamStateFarm Football Find
Gold Winner:
Best Use of An App
Best Use of Gamification, Contests and Sweepstakes
Best Integrated Campaign
Silver Winner:
Best Use of AI/VR/AR
Best Buzz Campaign
Bronze Winner:
Best Brand Awareness Campaign
OMEN Challenge: The Video Game Game Show
Gold Winner:
Best Use of Emerging Technology
Bronze Winner:
Best Gaming or Esports Campaign
Certificate of Excellence
Experiential Activation by a Technology Brand
- HP's OMEN Challenge – The Video Game Game Show
- #TeamStateFarm Football Find
Australian Army stand
Team Coca-Cola Play Nation at Tokyo 2020 Olympics
- Best COVID-19 Response (Gold award)
- Industry Specific Use of Mobile: Food and Beverage (Gold award)
- Most Effective Use – Events (Physical/Virtual) (Bronze award)
- Event Marketing Agency of the Year (Bronze award)
- Caring Company 2021/2022
- ‘15 Year Plus Caring Company’ logo
- Mental Health Friendly Organization
- Tourism, Hospitality and Events Award
- Certificate of Exceptional Delivery (Events & Entertainment)
Best Association/Corporate Meeting
- Bahrain Society of Engineers (BSE) Golden Jubilee
Best Stand Design & Build
- The NEOM Stand at World Future Energy Summit 2022
- Most Effective Use – Mobile (Silver award)
- B2B Agency of the Year (Gold award)
- B2B Agency of the Year (Local Hero award)
- Event Agency of the Year (Silver award)
Saudi Arabian Airlines:
- Best Stand Design
- People’s Choice Award
Ex Award Winner: Best Esports/Gaming Experience
- The Omen Challenge: Video Game Show
Ex Award Winner: Best Pandemic-era Campaign
- #TeamStateFarm Football Find
Gold Finalist: Best Hybrid Event Program
- #TeamStateFarm Football Find
Theme Interpretation: Self-built pavilions – Category C (smaller than 1,750 sq. m.)
- Gold: Malaysia Pavilion
Exhibition Design: Self-built pavilions – Category B (between 1,750 and 2,500 sq. m.)
- Gold: Peru Pavilion
Exhibition Design: Self-built pavilions – Category C (smaller than 1,750 sq. m.)
- Silver: Algeria Pavilion
Exhibition Design: Thematic District pavilions – Sustainability
- Silver: Cambodia Pavilion
People’s Choice Awards
- Winner: Peru Pavilion
Best Elements/Details (Exterior Membrane)
- Honourable Mention: Brazil Pavilion
Best Use of Technology (SAWER System)
- Honourable Mention: Czech Republic Pavilion
Best Sustainable Design
- Honourable Mention: Malaysia Pavilion
‘Certificate of Merit’ in the Media and Communication category
Bronze: Media and Communication
- Company with Most Investment Value Award
- Best ESG Award
Pico Hong Kong honoured as an ‘EcoPartner’
HSBC Hex-Live
- Gold: Best Use of Live Streaming
- Bronze: Best Content Creation for a Virtual Event
HP Inc. Malaysia’s 2020 Launch and Partner Event – ‘Creators of Tomorrow’
- Gold: Best Digital Integration
HSBC Hex-Live
- Best Use of Mobile – Customer Engagement (Gold)
- Lifestyle and Entertainment (Gold)
- Best Use of Interactive Media / AR and VR (Silver)
Infinity Marketing Team, a Pico Group company, seizes a prestigious spot again
OMEN Challenge: The Video Game Game Show
- Ex Winner: Best Esports Activation
- Silver: Best Pandemic-era Virtual Event (Consumer)
The 111th NAACP National Convention (virtual)
- Silver: Best Multicultural Event Campaign
HSBC Hex-Live
- Bronze (Best Use of UI / UX Design)
Pico takes their spots on the annual list of the world's top event organizers and agencies
Huawei at GITEX 2020
- Best Stand at a Technology Event (Diamond)
- Best Stand 1000 sqm + (Platinum)
Rentokil Initial Digital Ecosystem Experience
- Best Storytelling at a Digital Event (Platinum)
- Best Digital Innovation for a Client (Platinum)
Certificate of Excellence
‘Happy Company 5 Years+’ Label
The 111th NAACP National Convention
Gold: Best Diversity Campaign
Silver: Best Virtual Event or Experience
OMEN Challenge – The Video Game Game Show
Bronze: Best Gaming or Esports Campaign
Bronze: Best Use of Gamification, Contests and Sweepstakes
Permanent Exhibits Gallery – ‘Through the Lens of Time’ at Singapore Discovery Centre (Interior Design)
- B2B Agency of the Year (Gold award)
- B2B Agency of the Year (Local Hero award)
- Event Agency of the Year (Gold award)
- Event Agency of the Year (Local Hero award)
Caring Company 2020/2021
10 Years Plus Caring Company Logo
Hong Kong WinterFest
- Silver: Virtual Experience – Non-for-profit/Government
Diamond Award: Everlight Chemical booth at Touch Taiwan 2021
The New Land Rover Defender Media Launch Event
- Silver: Best Brand Activation
- Bronze: Best Event Production
Hong Kong WinterFest
- Bronze: Best Virtual Event Experience
HP Inc. Malaysia’s 2020 Launch and Partner Event – ‘Creators of Tomorrow’
- Best Idea – Events (Silver)
Infinity Marketing Team, a Pico Group company, seizes a prestigious spot
The virtual edition of DBS Asian Insights Conference 2020 activated by Pico Singapore:
Gold
- Best B2B Event: Conferences / Meetings / Seminars
Silver
- Best Use of Hosting Platforms
Bronze
- Best Immersive Experience
- Best Virtual Event (B2B)
B2B Agency of the Year (Gold)
Event Marketing Agency of the Year (Silver)
Certificate of Excellence
Uber at Uber Elevate Summit 2019
Gold: Best B2B Campaign
HP at Coachella:
Gold: Best Campaign Targeting Millennials
Silver: Best Entertainment Sponsorship or Tie-In
Best Integrated Campaign
HP at The OMEN Gaming Lab:
Silver: Best Brand Awareness Campaign
Potential Partner Award
Infinity Marketing Team, a Pico Group company has won a place again
Attraction signage at Jewel Changi Airport Canopy Park
(Communication discipline, Signage category)
ILLUMA®4 Let Your Talent Shine Affinity Experience
- Bronze (Best CRM Strategy)
Event Agency of the Year (Gold award)
Event Agency of the Year (Local Hero award)
Best New Brand Debut Honour Award
- Great Wall Motors at Auto Expo 2020
Hong Kong Tourism Board’s 2019 Greater Bay Area Showcase
- Bronze ('Promotion’ category)
'Blue and White – The Glory of the Silk Road’ exhibition
- 'Outstanding Projects’ category (Third prize)
Ex Winner in Best Production of an Event (B-To-B)
- Uber Elevate Summit 2019
Gold in Best Millennial or Gen Z Campaign
- HP at Coachella
Silver in Best Trade Show Activation
- The OMEN Gaming Lab
- TRANSPORTA (Experience Design category)
- Singapore Day 2019 (Experience Design category)
Honor 8X Beyond Limits
- Best Activation in a Retail Environment (Gold)
Adobe @ ITMA 2019 Barcelona
- Best Stand Up to 24 sqm (Gold)
Oerlikon @ ITMA 2019 Barcelona
- Best Stand 1000 sqm + (Bronze)
Mercedes-Benz BAM Festival 2019
- Best Launch (Gold)
- Best Business Solution (Bronze)
Certificate of Merit
Pico-activated Namwon Turbo One Inc. booth
• Best@Show Awards – Most Attractive Booth
Caring Company 2019/2020 10 Years Plus Caring Company Logo
Mother of the Nation Festival 2019 - Favourite Festival award
Certificate of Merit (Media and Communication category)
The Most Influential Exhibition Premium Service Provider of 2019
MVPRO Award
Uber
Gold: Best B2B Campaign
HP
Gold: Best Campaign Targeting Millennials
Bronze: Best Entertainment Sponsorship or Tie-In
Intel
Silver: Best Vehicle-Based Campaign, Best Use of AI/AR/VR
OMEN
Bronze: Best Sports Sponsorship or Tie-In
Innovative Booth Design Excellence Award (36 sqm & below)
- Penang State Government @ iGEM 2018
Innovative Booth Design Excellence Award (73 sqm & above)
- Nissan @ Kuala Lumpur International Motor Show 2018
Innovative Pavilion Design Excellence Award
- SEMI Southeast Asia Pte Ltd @ SEMICON Southeast Asia 2019
Most Interesting Event Excellence Award (1,001 pax & above)
- Expo Negaraku 2017
Best Small Budget Campaign (Bronze Dragon):Lazada's 6th Birthday Surprise
Event Agency of the Year
Children’s Festival at Gardens by the Bay:
Gold: Best Experiential Marketing, Best Use of a Venue, Best Venue Experience
i Light Singapore - Bicentennial Edition:
Silver: Best Consumer Event: Arts & Entertainment, Best Event Production, Best Use of a Venue, Best Use of Social Media
Bronze: Best Immersive Experience, Best Venue Experience
Event Agency of the Year (Gold award)
Event Agency of the Year (Local Hero award)
Caring Company 2018/2019
10 Years Plus Caring Company Logo
Happy Company
Recognition of 30 Years of Excellence
Best ESG Report – Small-Cap (Grand Award)
1st place in the Outstanding Service Award category
Gold
Best Event – Sponsorship Activation
Best Event – Use of Venue
Best Event – Use of Bloggers and Influencers
Silver
Best Event – Social Media
Best Event – Production
Best Event – Venue Experience
B2B Agency of the Year (Bronze award)
Event Agency of the Year (Bronze award)
Alibaba’s stand activated by TBA Creative Network
Best Trade Show/Exhibition/Conference (Bronze)
Pico’s Saudi Arabian Airlines activation
- Best Stand Personnel Award
- People’s Choice Award
Pico’s Dubai’s Department of Tourism and Commerce Marketing activation
- Best Stand for Doing Business Award
2017/2018 Caring Company
10 Years Plus Caring Company Logo
Best Campaign – Original Content (Bronze)
Pico’s Alibaba activation was on the list
Best event agency category
1. Special Award for Industry Recognition
2. The Event Management Company Award for Excellence (Finalist)
3. Best Booth Design (73 sq. m. and above)
- Project: Minggu Saham Amanah (MSAM) 2016 (Finalist)
- Project: Hitachi@IGEM 2015 (Finalist)
4. Best Event (201 pax and above)
- Project: Glenfiddich: A Visit to the Valley of Deer (Finalist)
- Project: SP Setia Raya Carnival 2015 (Finalist)
The Outstanding Service category (3rd place)
Websites-Events (Silver award)
Best Event – PR/Guerrilla Marketing Stunt (Gold award)
Best Event – Government Sector (Silver award)
Best Event – Exhibition (Silver award)
Best Event – Arts & Culture/Entertainment (Bronze award)
Best Event – Targeted Community (Bronze award)
The Singapore Pavilion received Silver award (Theme Development for pavilions under 400 sq. m.)
The France Pavilion received Bronze award (Theme Development for pavilions larger than 700 sq. m.)
Best Marketing Website
Editor’s Choice – France Pavilion
Best Presentation – Israel Pavilion
Best Small Pavilion (Honorable Mention) – Singapore Pavilion
Elements & Details (Honorable Mention) – Pakistan Pavilion
Thea Awards for Outstanding Achievement
Best Integrated Experiential and Engagement Marketing Agency in 2017
Best Country Pavilion Award (Regional)
Event Marketing Agency of the Year (Gold award)
Local Hero award
Event Agency Awards – Best Conference Event (Bronze award)
B2B Agency of the Year (Silver award)
Event Agency of the Year (Bronze award)
Happy Company
Manpower Developer 2017-2019
Certificate of Merit
10 Years Plus Caring Company Logo
Excellence in Event Marketing (Sliver award)
Event Agency of the Year 2016
Best Event - Community Service (Gold award)
Best Event - Government Sector (Gold award)
Best Event - Immersive Experience (Gold award)
Best Event - Use of Venue (Gold award)
Best Booth in Pavilion Design Award
Ranked 1st in terms of annual revenue forecast
Platinum A’ Design Award for the 2015-2016 period (Architecture, Building and Structure Design category)
Best Use of Digital (Gold award)
Public Sector Campaign of the Year (Bronze award)
Campaign of the Year award
B2B Agency of the Year (Bronze award)
Best Project Manager award
Best Design Project award for INTELEC 2015
Best Quality Delivery Project award for Intersolar Europe 2015
Distinction in Website Development
Distinction in Online Video Marketing
2015/2016 Caring Company
5 Years Plus Caring Company Logo
Ranked 2nd in the Asia Pacific’s Best Business Event Agency category